Opinions expressed are solely those of the author and do not reflect the views of Rolling Stone editors or publishers. Web3 is upon us and it’s spreading like wildfire. The world is no longer waiting to see how a blockchain-based future will emerge and penetrate more than the crypto bro lottery. A decentralized layer of web infrastructure is impacting how business is executed, how finance is handled, how charities fundraise, how art is being bought and sold, and how brands are marketing. If you’re a business owner wanting to dive into Web3 while witnessing the rapid pace of crypto, DeFi and NFTs, you might find the landscape a bit intimidating, or you might be unclear about Web3’s vital importance. As the operator of the crypto and blockchain venture studio, Thesis, I’m here to break down the differences between Web2 and Web3 for you. When the tech industry ushered in Web2 apps, programs and platforms, these tools enabled and amplified user-generated content. People began … [Read more...] about Tips for Companies Wanting to Make the Leap From Web2 to Web3