Popcorn and all other concessions will not be sold at the IFC Center , at least for now. But films, actual films, will be projected on all five of its screens beginning Friday for the first time in nearly a year. "The room will be black — you won't be on your phone!" Kajillionaire director Miranda July marveled in a video testimonial. That's a dramatic change from the home viewing environment during Covid-19. The IFC, a Greenwich Village mainstay that took over the abandoned Waverly Theater site in 2005, is among a select number of New York art houses reopening today. The economics are daunting. With state coronavirus restrictions capping attendance at 25% capacity, theaters can expect no more than a few dozen ticket buyers per show in the early going. Even at such modest scale, the market will be watched closely by the film business, which got a lift last weekend with Tom & Jerry grossing $14.1 million despite also streaming on HBO Max. Related Story New York City Cinemas Reopen Today After A Year; What To Expect As Tickets On Sale From ‘Raya To ‘Tenet’ After polling its members, IFC decided to reassure patrons (based on their feedback)… Read full this story
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